The company says it’s open to suggestions, so things might change in the future. There’s also no way to sell Fraction glass prints directly from a photographer’s Web site. The company has not taken special steps to accommodate pros yet, such as offering wholesale pricing or ways for professionals to brand the products with their own logos, as other specialty printing services have begun to offer.
#Fractureme prints professional
Though Fracture was initially marketed toward the point-and-shoot set, a spokesperson for the company told me they’ve noticed an increasing interest in their glass prints from professional photographers looking to sell a unique product to their clients. tif or Photoshop files you should convert them before you upload. One of the images I used during my test was approximately 10.2 mb and the FractureMe site didn’t have problems handling it so there seems to be a little leeway. File size is limited to 10 mb, which should be large enough for the maximum print size Fracture offers, which is approximately 11 x 14 inches, or 18 inches diagonally, which is the somewhat unconventional sizing spec used by Fracture. But since this service is aimed primarily at moms and dads rather than, say, wedding and portrait photographers, there are some limitations.įor one, you can only upload one picture at a time though you can store multiple images on your “My Fractures” page after you create an account. Customize It etc.-to be well designed and efficient. I found the handsome site with its simple instructions-1. Consequently, the company’s Web interface at is designed to be as simple and user friendly as possible. That’s understandable, from a business standpoint, considering there are a lot more consumers than professional photographers. Like most online printing services, Fracture’s main target audience is consumers, not professional photographers. Long story short, the Fracture folks sounded liked my kind of guys, so I tried out their glass prints service recently and this is what I thought. In fact, I liked so much, I named it Printing Service of the Year for 2010 in my annual PDN Gear of the Year roundup (on at. I’ve reviewed unconventional photo printmaking services before, including one a couple years ago called fotoflot, which uses a magnetic system to “float” acrylic prints on a wall and, more recently, an online canvas printing service known as. Called Fracture, the company was started by a couple of University of Florida graduates who came up with the concept while thinking of ways to reinvent traditional framing methods for photos. The message was this: sure photos can look pretty good on a 20-inch computer monitor but they look even better when printed on a 40-inch canvas and hung on a wall.Īfter filing that story, by happenstance I received an e-mail from a young company offering a new Web-based service that prints photos on glass. In a feature story I wrote last month titled “Living Large,” I spoke with photographers who are increasing sales by creating gargantuan prints of their images. Digital technology has changed everything, it’s true, but one of the things we discovered while putting that issue together was that print needs to play to its strengths. Our last issue of PDN had the theme “Long Live Print,” which could have been taken as both a declaration of faith and, perhaps, wishful thinking.
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